With all the recent advancements in delivering news content, the newspaper remains a fundamental and relevant platform for delivering quality journalism.
Media fragmentation has fundamentally changed the way we all access news, but the underlying reason for reading a newspaper have remained the same.
The tenability of the paper, the level of trust it exhibits, its ability to dig deep and find the story behind the headline are just some of the key reasons why 10 million newspapers are sold every day.
For further information contact Stuart McDonald, Head of Insight & Trade Marketing - stuart.mcdonald@newsint.co.uk